Ayam Back! Burger King celebrates the return of chicken fries with exciting promos and activations
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Ayam Back! Burger King celebrates the return of chicken fries with exciting promos and activations

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Calling all chicken lovers and fast food enthusiasts! Get ready to cluck in excitement because, after five long years, Burger King’s famous Chicken Fries are finally making their comeback. Prepare your taste buds for a mouthwatering experience as you savour the delightful combination of savoury chicken and the dippable shape of a traditional French fry. Starting from May 30, you can find these beloved snacks with their iconic packaging at all Burger King outlets islandwide. And if you’re a Grab user, you’re in luck because they’re available exclusively on Grab as well. Make sure to grab them while they’re hot and in stock!

To celebrate the long-awaited return of Chicken Fries, Burger King has lined up a series of exciting promotions and activations for the entire month of June. Get ready to immerse yourself in a world of chicken-themed fun, both in real life and augmented reality. Plus, there’s an opportunity to win some exclusive Burger King merchandise that’ll make you cluck with joy!

Are you ready for an adventure with Chicken Fries? Get up close and personal with these delectable treats at the Chicken Fries Adventure Caravan, making stops at SAFRA Choa Chu Kang from June 10 to 11 and Plaza Singapura from June 12 to 18. This roaming caravan will be packed with exclusive Burger King merch, adorable plushies, and limited-edition goodies. Make sure to stop by and indulge in Chicken Fries samples, spin the gachapon for a chance to win coveted limited-edition Burger King merchandise, including the highly sought-after Chicken Fries plushies and cooler bags. Hurry, because these goodies will cluck out fast!

Don’t miss out on capturing the perfect moment with our one-of-a-kind Chicken Fries photobooth. Located at four different locations throughout June, including East Coast Park on June 3 and 4, SAFRA Choa Chu Kang on June 10 and 11, Bedok @ Heartbeat on June 17 and 18, and Jurong Point on June 24 and 25, this photo booth will be the ideal spot to strike a pose and snap unforgettable photos. With every purchase of Chicken Fries, you’ll have the chance to create memories that’ll last a lifetime. So don’t forget to say “cheese” and cluck it up!

But the Chicken Fries extravaganza doesn’t stop there! Prepare to cluck your way into the virtual world with Burger King’s sizzling IG filter game. Starting May 30, you can try out the new Chicken Fries AR Filter on Instagram and showcase your chicken-catching skills. In this immersive augmented reality game, you’ll aim to catch as many chicken fries as possible while avoiding dynamites to earn the highest score. Challenge your friends and see who’s got the most clucking good moves!

Make sure to visit this link from May 30 to experience the Chicken Fries AR Filter for yourself.

Feeling confident in your chicken fries-catching prowess? Show off your skills on IG Stories by tagging @burgerkingsg and using the hashtags #ChickenFries and #AyamBack. To top it off, submit a screenshot of your high scores to @burgerkingsg‘s DMs for a chance to win amazing Chicken Fries merchandise like the Chicken Fries plush toys and many more. It’s time to embrace the #BKCluckingGoodChallenge and seize this clucking good opportunity to win big! For full details and the latest updates, make sure to visit Burger King’s social media pages.

So, mark your calendars and get ready for a cluckin’ good time this June. Whether you indulge in Chicken Fries in real life or dive into the virtual world of augmented reality, Burger King has prepared a feast for your taste buds and an adventure for your senses. Don’t miss out on this chance to reconnect with the iconic Chicken Fries and grab some exclusive Burger King merchandise along the way. Get clucking and enjoy the Ayam Back sensation!

About Post Author

Surabhi Pandey

A journalist by training, Surabhi is a writer and content consultant currently based in Singapore. She has over seven years of experience in journalistic and business writing, qualitative research, proofreading, copyediting and SEO. Working in different capacities as a freelancer, she produces both print and digital content and leads campaigns for a wide range of brands and organisations – covering topics ranging from technology to education and travel to lifestyle with a keen focus on the APAC region.
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