Ascott officially launched its third lyf property in Singapore, lyf Farrer Park Singapore to much-abated fanfare. Located in the heart of Singapore’s cultural and heritage enclave, lyf Farrer Park Singapore connects next-generation travellers to one of Singapore’s most culturally-rich neighbourhoods located conveniently near a multitude of heritage and retail attractions. The coliving property also unveiled its unique artworks by local artists adorning the walls of the property with the vibrant history of the Farrer Park district, and also introduced its ‘Side by Side’, a twin bed studio apartment – a first for lyf properties in Singapore!
At the official opening of the property, lyf Farrer Park Singapore offered us a glimpse into its signature #lyfgoeslocal specially-curated programme and experiences, which partners with local businesses in providing guests with authentic, local experiences to enrich their stay. We also had the opportunity to experiment with concocting our very own cocktails in a masterclass held by The Elephant Room and took home our very own sustainable skincare creation by Escential The Body Tonic.
A haven for digital nomads looking for a tribe
Designed for next-generation travellers, lyf Farrer Park Singapore offers digital nomads and creative self-starters a dynamic environment to live, work, and play. Guests can immerse themselves in a myriad of community experiences and form meaningful connections. Situated just a stone’s throw away from Farrer Park MRT station, lyf Farrer Park Singapore provides convenient access to Singapore’s major attractions, shopping malls as well as the central business district.
Mr Norman Cross, Head of lyf Brand, said: “Ascott’s lyf brand has gained immense popularity since its launch. Our guests appreciate lyf’s well-designed creative living and social spaces, enabling them to live, work and play with a community of like-minded people. The newly opened lyf one-north Singapore has also achieved a strong average occupancy rate of 80% since its opening two months ago. With the launch lyf Farrer Park Singapore, our third lyf coliving property in Singapore, guests can look forward to an exciting and colourful experience in a central and accessible location within the cultural hub of the Little India neighbourhood. Guests can enjoy the multicultural establishments, eclectic shops, historic sights and great food right at their doorstep.”
Mr Cross added: “Our guests can also enjoy our specially-curated #lyfgoeslocal community programmes. Curating these community programmes and experiences is at the core of what we do at lyf. We offer guests opportunities to interact with other individuals within the property as well as be a part of the neighbourhood through our programmes. We are excited to work with enterprising and innovative local businesses to enhance lyf Farrer Park Singapore’s co-living experience. We look forward to offering our guests an exciting array of activities and contributing to the bustling community of Little India.”
Live, work and play at lyf Farrer Park Singapore
Through the #lyfxart initiative, guests will be surrounded and inspired by many works of art throughout lyf Farrer Park Singapore’s social spaces and residential floors. Created by local artists, these designs illustrate the property’s location, culture, and heritage.
Guests can socialise and network at lyf’s signature communal spaces, such as the ‘Bond’ social kitchen, the ‘Cook-Out’ barbeque pit, the ‘Connect’ coworking lounge, and the ‘Wash & Hang’ laundromat and ‘Burn’, a 24-hour fully equipped social gym. For a more intense workout, guests can head to ‘Space Out’, the outdoor fitness corner or relax through a yoga class or meditation at ‘To-Gather’, a versatile outdoor lawn that can also be used as a hideout to get away from the hustle and bustle of the ground floor.
For creative brainstorming sessions or virtual meetings, guests can use the ‘Meet’, ‘Huddle’, and ‘Collab’ meeting rooms that can also be combined to accommodate events such as mini-workshops and product launches for up to 50 people.
Immerse in one of Singapore’s culturally vibrant neighbourhoods with #lyfgoeslocal
As part of lyf’s #lyfgoeslocal signature initiative, guests can look forward to activities and authentic local experiences to enrich their stay and foster meaningful connections with their fellow guests and the community.
lyf brings authentic stay experiences to the next level with a series of events, workshops, masterclasses and activities with the vibrant culture of Little India at its core.
Focusing on #lyfgoeslocal programme’s core content pillars of arts, culture & entertainment and food & beverage, lyf Farrer Park Singapore will work with local brands to offer enriching social programmes for guests. Guests can also look forward to activities such as cocktail workshops and culinary experiences, where they can interact and bond with one another over shared interests.
Enjoy a seamless ‘phygital’ experience
Guests who are members of Ascott’s loyalty programme, Ascott Star Rewards (ASR), can use the Discover ASR mobile app to customise their stay by sharing their pre-arrival and in-stay requests, perform self-check-in and check-out, access their apartments, make contactless payments, manage their ASR points.
Guests can also enjoy #lyfperks by simply flashing their mobile key within the app to receive exclusive discounts at participating F&B outlets.
Celebrate with lyf Farrer Park Singapore and enjoy 25% off
The 240-unit lyf Farrer Park Singapore offers a mix of functional and tastefully-designed apartments. Guests can choose from three apartment types, ‘One of a Kind’, a studio apartment that is perfect for couples; ‘Side by Side’, a twin bed studio apartment that fits two comfortably, and ‘Two of a Kind’, a two-bedroom apartment that can accommodate groups of up to four people. lyf Farrer Park Singapore is ideal for mid-to long-stay (a minimum of six nights is required at lyf Farrer Park Singapore) guests and all apartments are fully furnished with an ensuite bathroom and complimentary high-speed Wi-Fi.
ASR members can book their stays via discoverasr.com or the Discover ASR mobile app.
Signing up for an ASR membership is complimentary. ASR members can book, stay, and earn reward points on their stays at about 200 participating properties in over 25 countries and more than 85 cities. Members are also able to enjoy perks such as year-long discounts of 10% off Best Flexible Rates, seasonal offers of up to 50% off Best Flexible Rates and more.
Updated on 31st May