7-Eleven launches reusable and 100% recyclable tumbler

While disposable paper cups are often thought of as environmentally friendly, they are actually deceptively harmful. The thin plastic or wax film on the inner surface that makes a paper cup waterproof means that most paper recycling plants are unable to process these cups, resulting in them being incinerated or sent to landfill – and neither is particularly good for the environment. 

Did you also know that because of industry requirements, disposable paper cups are often made out of virgin tree pulp instead of recycled paper? In fact, 50 kilograms of paper cups are discarded every day, contributing to already overflowing landfills.

In a move towards sustainability and in line with the Singapore government’s calls for the public to bring their own reusable food containers when purchasing food, 7-Eleven–Singapore’s favourite convenience store–has rolled out a reusable and portable tumbler made from 100% recyclable materials that could help put an end to the reign of the disposable paper cup.

Genuinely eco-friendly

Ingeniously designed to be eco-friendly while fully functional, the 7Café Tumbler contains an outer thermal insulation layer made from – you guessed it – used paper coffee cups. And unlike its disposable counterpart, the tumbler is reusable and 100% recyclable! Thoughtfully designed for up to 10 years of use, every 7Café Tumbler purchased is a contribution to the global effort to reduce waste and adopt reusable and recyclable materials.

Practical and versatile

These features make the tumbler a must-have for anyone looking for a more sustainable alternative to the paper cup. It’s not just green, it’s refreshingly multifunctional as well. The tumbler’s intuitive design allows the user to easily open it with one hand, and its insulation layer made of recycled paper cups ensures that your drink will stay warm (or cold) for at least 45 minutes, making it ideally suited for the beverage of your choice. The 7Café tumbler has also done away with the pesky lid opening that most of its competitors feature, providing the added convenience of a 360-degree drinking experience.

Available for just $15, the UK-made tumbler was also designed to be completely leak-proof and allows you to open and drink from it as you would with a typical coffee cup, thus offering all the perks of a disposable coffee cup with none of the downsides. Really, what’s not to love?

Perfect with delicious, affordable all-day breakfast combos from 7-Eleven

The new 7Café Tumbler is the ideal complement to 7-Eleven’s new selection of breakfast delights. After all, what better way to start your day than with a hearty breakfast and a nice cup of coffee?

From now till 7 July, enjoy All-Day Breakfast with your coffee at 7-Eleven with a new range of breakfast combos ranging from $2 to $4.  For those on their morning hustle, 7-Eleven’s Honey Chicken Pau, paired with a packet of Milo Active Go Less Sugar, is a solid, energy-boosting yet guilt-free option at $2. Alternatively, pick a Small Chicken Pauor any of 7-Eleven’s 7DAYS Croissant (any flavour) instead, together with a  Lipton Milk Tea 300ml (Original or Chocolate). At $2, you can’t go wrong!      

Just add a dollar for one of 7-Eleven’s $3 combos, such as a 7-Select Scrambled Egg with Chicken Ham Wrap together with a classic 7-Café Americano or a Yeo’s Soy Bean Milk 350ml. Other food options at $3 include the 7-Select Scrambled Egg Burger with Chicken Sausage, the 7-Select Mee Goreng, and the Chicken Luncheon Onigiri

For those with even bigger appetites, check out 7-Eleven’s $4 breakfast combos. Choose from a wide variety of 7-Select meal options, such as the Homestyle Fried Bee Hoonor any of 7-Select’s range of premium sandwiches, including the Tuna SandwichClub SandwichChicken Ham Combo Sandwich, and Chicken Luncheon Meat & Scrambled Egg Sandwich. Craving for something fancy? Try the heavenly Sweet and Spicy Tuna Croissant. Paired with a 7-Café Cappuccino, Latte, Mocha, or Hot Chocolate, this hearty $4 combo is sure to fuel you for the day ahead.

In addition, make sure to keep an eye on 7-Eleven’s Facebook and Instagram pages over the coming weeks (closer to 7-Eleven Day) for details on how to win 7-Eleven’s new and exclusive reusable cooler bag!  This awesome giveaway will keep your drink cold or hot, just the perfect complement to 7-Eleven’s new tumbler.

Find your nearest 7-Eleven store here.