Watsons championed self-care inside and out with Get Active 2025 at Compass One
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Watsons championed self-care inside and out with Get Active 2025 at Compass One

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From skincare to sports-themed fun, Watsons continued its wellness mission in June with its signature health and beauty festival

In June 2025, Watsons Singapore brought its health-first mission to life once again with the return of Get Active — a vibrant wellness festival that ran from 23 to 29 June at Compass One Atrium. Following the success of April’s #BeYOUtiful Beauty Fest at NEX, which spotlighted confidence through beauty and self-expression, Get Active 2025encouraged Singaporeans to take care of themselves on a deeper level — physically, mentally, and emotionally.

Themed Stay Healthy, Get Active, this year’s edition transformed the atrium into an interactive playground where fitness met fun. With sport-themed zones, free health screenings, and curated experiences by wellness brands, the event blurred the lines between healthcare and entertainment, all while sending a clear message: taking care of yourself can and should be joyful.

A festival for the body, mind and skin

The week-long event saw leading health and beauty names like Holistic Way, GNC, La Roche-Posay, CeraVe, and Centrum offering a range of engaging activities. Guests could take part in skin hydration analyses, collagen tastings, reflex challenges, bone mass scans, and even anti-smoking campaigns — all under one roof. There were discounts of up to 70%, exclusive giveaways, and hands-on product demos that made wellness both accessible and rewarding.

Adding to the charm was the return of Usagyuuun, the wildly popular mochi rabbit mascot who popped up at game zones and photobooths to energise crowds and add a dash of cheer.

Games, prizes and good vibes

Each day was packed with activations — from spin-the-wheel contests and lucky draws to Tikam boards and a crowd-favourite reflex challenge by GNC. Shoppers who caught all ten falling batons won vouchers worth $100, while Watsons’ own Tikam wall offered mystery prizes with every $10 spent.

The weekends were especially lively, doubling as wellness carnivals featuring dance performances, pharmacist-led screenings, football tosses, and even tic-tac-toe runs. Families and fitness buffs alike had plenty to explore, with game stations offering prizes worth up to $50 and sample bags featuring limited-edition Usagyuuun merchandise.

Making wellness part of everyday life

Beyond the festivities, the message was clear — taking charge of your health doesn’t have to be complicated or boring. Irene Lau, Managing Director of Watsons Singapore & New Markets, summed it up best: “Being active isn’t just about fitness; it’s a mindset, a way of life. With Watsons Get Active, we want to champion simple yet impactful wellness habits that empower our customers to live healthier, happier, and more confident lives – both physically and mentally.”

The event also nudged Singaporeans towards meaningful lifestyle changes. At the Kenvue booth, visitors pledged to quit smoking and literally punched out a giant inflatable cigarette — a symbolic act made possible through support from the Health Promotion Board.

Wellness is a journey, not a moment

With back-to-back campaigns like #BeYOUtiful Beauty Fest and Get Active 2025, Watsons has shown that it’s more than just a retailer — it’s a wellness partner. Whether through skincare education, health screenings, or fun-filled community events, the brand continues to reshape how Singaporeans think about self-care.

And while the event may be over, the message carries on: wellness is a lifestyle, and Watsons is here to support it — inside and out.

About Post Author

Surabhi Pandey

A journalist by training, Surabhi is a writer and content consultant currently based in Singapore. She has over ten years of experience in journalistic and business writing, qualitative research, proofreading, copyediting and SEO. Working in different capacities as a freelancer, she produces both print and digital content and leads campaigns for a wide range of brands and organisations – covering topics ranging from technology to education and travel to lifestyle with a keen focus on the APAC region.
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